Introduction
Patrick Laing is the Founder and CEO of Certainty Management, where he leads a nationwide team of efficiency experts dedicated to maximizing client profitability. A US Army veteran with experience in counterintelligence and counterterrorism, he has built a successful sales career across the US and internationally. A graduate of Brigham Young University (Provo), Patrick co-founded the university’s writing fellows program and is a 2x international best-selling co-author with Jason Miller. He also contributes to Mission Matters, hosts the Finding Certainty talk show, and leads multiple ventures, including Certainty Global LLC and Certainty Holdings LLC.
Post-Conference Outcomes
From Recognition To Lasting Partnerships!
- He met Virginie Delaitre, a UX/UI marketing expert, and later hired her to manage all of Certainty’s social media, significantly elevating their digital presence.
- Patrick connected with Tyler Watson of Elite Performance Coaching, author of The Alignment Effect, whose coaching has transformed Patrick’s business and family life.
- He formed a partnership with Bronner Davis, who is spearheading the Global Humanitarian Initiative, opening doors to multi-million-dollar opportunities.
The Numbers Behind Our Success!
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300+
Global Attendees
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45+
Participating Countries
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15+
Media Partners
Patrick’s Time At Our Business Conference
At the CXO 2.0 Conference USA 2025 edition, Patrick was honored with the Business Leadership Excellence Award. He also shared his insights on the panel discussion, ‘How To Form Partnerships That Drive Success.’ His thought leadership and ability to bring clarity to complex business challenges resonated deeply with the audience.
“Entrepreneurs often work tirelessly behind the scenes. Most people don’t realize how much effort, sacrifice, and persistence it takes to build something meaningful. To be recognized at CXO 2.0 for that journey was truly rewarding. It reminded me that what we’re building has real value and is making a difference.”
Meet Patrick Laing
For over two decades, Patrick Laing has been a leader in business efficiency and client profitability across the US and internationally. He has worked with clients in every state, collaborated with high-performing teams, and contributed to major initiatives in sales, leadership, and business development.
Patrick’s leadership is guided by a deep commitment to accountability. Through his weekly podcast, Finding Certainty, he emphasizes the importance of taking ownership, asking consistently, “What else can I do?” Inspired by The Oz Principle, Patrick encourages leaders to recognize that solutions often lie within themselves and their teams. He stresses building a trusted tribe, empowering others, and learning to delegate effectively—all while maintaining resilience during challenges. For Patrick, accountability is about moving forward with focus and purpose, and “failing forward”—turning setbacks into opportunities for growth.
Complementing his leadership philosophy, Patrick likens a successful business to a three-legged stool, where each leg is essential to stability and long-term success. The first leg is a positive, faith-based, family-focused culture that uplifts and inspires the team. The second leg is unlimited opportunity, allowing high performers to achieve their full potential with no caps on earnings. The third leg is impact—going beyond profit to give back, pay it forward, and embrace a mindset of abundance. When all three legs are in place, a business doesn’t just stand—it thrives, creating ripple effects, empowering the team, and leaving a legacy that extends far beyond financial success.
Patrick Laing Reviews The CXO 2.0 Conference Team
“Your communication, the onboarding process, and the follow-up. I'm extremely busy. I own four companies. I've got a lot on my plate. And yet you guys were patient with me, you were persistent, and got it done. And then when I came to the conference, I was really impressed. I was impressed with the quality of the speakers, with the quality of the systems, and the exposure, and just all of it was really top-notch,” shared Patrick.
Looking Ahead To Dubai
Patrick will be joining the Dubai 2025 edition of the CXO 2.0 Conference, where he will speak about Certainty’s energy division—an area focused on addressing the global demand for power to support rapidly expanding data centers.
“Most people don’t realize how much work goes into building a successful organization. It means a lot when that effort is recognized. CXO 2.0 has impressed me enough that I’ll keep coming back every year.”
Step Into A World Of Opportunities At CXO 2.0 Conference
Patrick’s journey is proof that the right connections can change everything. Be at our upcoming editions to engage, collaborate, and forge partnerships that deliver impact.
